Apple’s best product that you’ve probably never heard of costs just 99 cents
Apple’s **Hide My Email**, a little-known but powerful privacy tool, offers an easy way to protect your data for just $0.99/month. Available to iCloud+ subscribers, it lets users create unlimited disposable email aliases that forward messages to their real inbox while keeping their actual address hidden. If an alias gets spammed or hacked, you can simply delete it without affecting your primary email. Tech experts and users alike praise the feature, calling it essential in an era of rampant data breaches and spam.
Despite its usefulness, many iPhone owners don’t realize Hide My Email exists, as it’s buried in settings. Reddit users have applauded its convenience, with some wishing Apple would expand similar protections to phone numbers and payment details. With cyber threats growing—like the recent leak of 184 million logins—this underrated tool provides a simple yet effective layer of security for everyday online activity.
